What Words Would You Change?
Honey, I can hardly wait to move into the Skilled Nursing Facility.' Can you imagine anyone saying that? We have to stop using the F Word (facility). Also, in aging services, shouldn’t we make it an assumption that the people we employ are skilled? I don’t know about you, but I wouldn’t want to move to a place where people aren’t skilled.The aging services profession is all about serving people, but lots of the language we use in our profession isn’t very people-centric.Language is a powerful shaper of the images we create in our mind. For example, people who wanted a new baseball stadium for the Minnesota Twins, stopped using the word 'stadium' and changed it to 'ballpark.' One word connotes a large, sterile facility amid an asphalt jungle. The other: blue skies, Cracker Jacks, apple pie and nostalgia.Baby boomers told us in our Age Wave Study that they can’t stand a number of the words that we use in the aging services lexicon. The Pioneer Network has an interesting look at language and a number of the words we use. Boomers told us they LOVE the word COMMUNITY. It sounds a lot different than 'facility.'Givs Us Your Insights:What other words would you change? Let us know by clicking on 'comments' below. Posted By Eric Schubert, Director of Communications
What We Can Learn From Bees
Jerry Seinfeld has a new hit movie out called Bee Movie. In an interview with Colin Covert of the Star Tribune last Friday, he had some interesting things to say about 'work.' We saw the same themes in our Age Wave Study.Covert: [Seinfeld] dislikes coasting Ask him why and you get a surprisingly earnest response. Seinfeld: Nobody wants to just turn to mush, you know?… .You work because you think you have something to offer. I think that working actually keeps you alive … One of the little messages I put in the movie is the importance of work, because it’s a big part of bee life. They work very hard their whole lives. Working hard and doing small jobs carefully makes a big difference in the world.